Description
Job Description:
We are looking for a dynamic Digital Marketing Executive to join our car rental company and drive online growth. You will be responsible for developing and executing digital marketing strategies to increase brand visibility, customer engagement, and bookings.
Key Responsibilities:
Develop and implement digital marketing strategies to promote car rental services.
Manage social media platforms (Facebook, Instagram, LinkedIn, etc. ) and create engaging content.
Run targeted online advertising campaigns (Google Ads, Facebook Ads, etc. ) to generate leads.
Optimize website for SEO to improve organic search rankings.
Monitor, analyze, and report on campaign performance using Google Analytics and other tools.
Email marketing campaigns to nurture leads and promote offers.
Collaborate with the sales team to drive conversions and achieve revenue goals.
Stay updated on digital marketing trends and best practices in the travel and car rental industry.
Manage online reputation through reviews and feedback management.
Requirements:
Provide digital marketing support to the sales team by creating promotional materials, coordinating offers, and developing customer-targeted messaging.
Proven experience as a Digital Marketing Executive or similar role.
Strong knowledge of SEO, SEM, Google Analytics, and social media marketing.
Hands-on experience with Google Ads, Facebook Ads, and email marketing tools.
Excellent written and verbal communication skills.
Creativity and the ability to develop engaging marketing content.
Knowledge of the car rental industry is a plus.
Ability to work independently and in a team.